Margin Calculator
Work out profit, profit margin, and markup from cost and price
Profit margin & markup
Enter what an item costs you and what you sell it for to get profit, profit margin, and markup — three numbers that are easy to confuse. Calculated locally in your browser.
FAQ
What's the difference between margin and markup?
Margin is profit as a percentage of the sale price; markup is profit as a percentage of the cost. A $20 profit on an $80 item is a 25% markup but a 20% margin.
Which one should I use for pricing?
Markup is handy for setting a price from a cost; margin tells you how much of each sale is profit. Both are shown so you can pick.
Can margin exceed 100%?
No — margin maxes out below 100% (you can't profit more than the sale price). Markup, however, can exceed 100%.